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Frame Your Leadership Differently

Take this thought experiment: Would you prefer a hamburger that is 90% fat-free or one that has 10% fat? Would you support a project with a 1 in 5 chance of succeeding, or a project with an 80% chance of failing? Despite both options being equivalent, I would avoid the 10% fat laden burger, and pass on the project that had an 80% chance of failing! These are examples of how frames of reference influence us.

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